During the 2004 presidential cycle, we identified and tested dozens of targeted messages on national security, the economy and health care, primarily from original research sponsored by the advocacy arm of the Independent Women's Forum. Later, in a different study, we employed our Table Talk sessions to learn what women wanted from a political candidate.
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Impacto Group specializes in providing high quality analytical market research and consultancy services. We have particular expertise in ethnic markets and the Hispanic and Women's Small and Medium-Size business sectors.

Our dedicated team will partner with you to develop strategic planning initiatives, where we provide the skills, technical market expertise and proven track record necessary to design a step-by-step, customized market research strategy.

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We provide a comprehensive range of consultancy services tailored to meet your specific requirements:


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Our relationships span a wide range of market sectors, including:

  • Information Technology
  • Financial Services
  • Healthcare
  • Education
  • Public Relations & Media
  • Sports & Recreation
  • Entertainment
  • Campaigns & Elections
  • Public Policy & Opinion
  • Consumer Goods
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